So you're ready to monetize your account. Your audience trusts and respects you, so you should be working with brands that you trust and respect. Here are some pitch tips and how-to's for ways to start making that money.
You know when you find an account and you think, "OMG, I love this account!" Then you scroll through their followers to look for more gems? The Analyze button is similar, but way faster.
You can look up any Instagram account on PeopleMap to see a profile with key information. From followers to engagement rate, we break down everything you can learn from a person's profile in this section.
A list is a great way to organize the Instagram accounts you find within PeopleMap. When you come across accounts, it's best to organize them into buckets that will help you (and your team) in the future. Let us explain.
Metrics are important, especially for demonstrating value to potential collaborators. This section shows you how your account's key metrics have changed over time, on a weekly or monthly basis, by analyzing Followers, Average Likes, and all other activity.
A place where you can automatically calculate the reach, impressions, engagement and growth from one post or a collection of posts? Our Campaigns tool does all that. And this is where we walk you through it.
We get it, the algorithm is tough. But in all actuality, it’s meant to serve you, not hinder you. It’s a machine you have to teach; which, is never an easy feat. We have the steps below that will help you work with it, and ultimately, reap its benefits.
It's smart to go after brands that have similar, if not smaller followings than you. Especially if you're an influencer under 10K looking to grow your social capital. If you are looking to grow, we've got some homework for ya.
You can't grow your Instagram alone. Here’s a step-by-step funnel of how you can do it with expert advice from a gal who did it herself - Alex Michael May.
How much is your influence worth? How much is a well-targeted follower (ahem, your community) on Instagram? A great way to find out is to build PeopleMap campaigns and track the results every time you mention a brand in a post.
Collaboration is critical for influencers who want to grow past a few thousand followers. Be strategic by collaborating with people that you can swap social currency with, in addition to increasing your content production level.
Filtering with PeopleMap is a great way to find Instagrammers in a specific location. We'll walk you through that process, along with a couple others to maximize your location-specific search!
A brand ambassador is a person who is paid by your brand (with cash or product) to promote the brand's product or services. In this guide, we help you strategically find and partner with them to grow your brand's social presence.
This highly active and engaged following of a micro-influencer is what drives sales for brands. In this section, we'll walk you through how to find these influencers and ways in which you can utilize them for optimal Instagram growth campaigns.
Whether you’re looking for photographers to shoot your product, retailers for wholesale, or editors of publications for PR, List Building is an efficient way to begin funneling your outreach.
One thing clients are always interested in is influencer marketing. In this guide, we'll walk you through our Campaigns tool, which shows exposure, reach, impressions, engagements, AND growth, from a single influencer post.
Content creation involves photographers, videographers, models, and directors; basically the creative roster every studio needs. In this guide, we'll walk you through how to find these creatives to make outfitting your studio that much easier.
Whether it's attracting new people to your feed, reaching out to people who haven't engaged lately, or creating opportunities for current followers (eg, giveaways!), this guide will help you maximize your engagement.